The RedTag team took a holistic, ground-up approach to this project, completely refreshing the brand, packaging, and designing new assets across the board. RedTag also oversaw the production of video and photo deliverables for Medella Science's product lines (Cannaba RX and Cannaba Naturals), creating two separate and unique product lines.
We then built and launched MedellaSciences.com, the ecommerce arm of the company. RedTag also manages all digital and social media advertising, helping our client navigate the challenging waters of promoting CBD products on the internet. Tactics include email marketing, SMS/ MMS, social media advertising and digital video advertising.